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Book Launch Promotion Ideas

Book Launch Promotion Ideas

TikTok’s built-in analytics provide some of this data, but you may need additional tools to track sales impact. “Don’t get discouraged if you don’t see immediate results,” advises a friend https://elmergernaleartworks.com/. “BookTok is a long game – consistency is key.”

There you have it, folks—your crash course in BookTok marketing. From algorithm hacks to content creation tips, you’re now armed with everything you need to make a splash in TikTok’s book-loving community. Remember, authenticity and engagement are your secret weapons. So charge up that phone, unleash your bookish creativity, and get ready to BookTok your way to the bestseller lists!

Jennifer Vance is a publicist at Books Forward, an author publicity and book marketing firm committed to promoting voices from a diverse variety of communities. From book reviews and author events, to social media and digital marketing, we help authors find success and connect with readers.

Aiden Thomas has gained a huge following on the app by sharing swag giveaways, hilarious author jokes, and giving us a peek into what it’s like being a QTPOC author. With unboxings, trips to bookstores, and even some appearances from his adorable pets, Aiden’s content is always entertaining. Plus, he is not afraid to call out those who can’t spell “cemetery” correctly! Aiden’s debut novel, Cemetery Boys, has become one of the most popular BookTok books, and it’s not hard to see why.

Make sure every post invites engagement. End each video with a question, ask viewers to give their opinion on whatever you’re discussing, or find some fun, creative incentive to get users to comment. Videos with lots of engagement get more views!

Book Promotion Video Ideas

As I mentioned before, there are lots of reasons why video should be an essential tool in an author’s book promotion toolbox. Video generates the most online traffic and engagement, 78% of people watch online video each week, studies show people recall 6 times more info from video than text, and our brains process imagery 60,000 times faster than text. Need I say more? Humans are wired for video. So why not take advantage of that?

See the magic of VEED’s AI-powered video creator in action. Explore these captivating AI video examples made with generative AI. Create engaging social media clips, professional explainer videos, and marketing content. The possibilities are endless! Ready to create your own? Turn your words into visuals and bring your ideas to life.

Line items you might spend money on are videography, equipment, editing, sound design, stock images, video and music, a voice-over artist, a producer, locations, etc. If you choose to go with a book video production service to handle everything, be sure to vet them as many of these turnkey services deliver bad results.

best book promotion ideas

As I mentioned before, there are lots of reasons why video should be an essential tool in an author’s book promotion toolbox. Video generates the most online traffic and engagement, 78% of people watch online video each week, studies show people recall 6 times more info from video than text, and our brains process imagery 60,000 times faster than text. Need I say more? Humans are wired for video. So why not take advantage of that?

See the magic of VEED’s AI-powered video creator in action. Explore these captivating AI video examples made with generative AI. Create engaging social media clips, professional explainer videos, and marketing content. The possibilities are endless! Ready to create your own? Turn your words into visuals and bring your ideas to life.

Best Book Promotion Ideas

One of the book-related pages already built into Pagewheel for you to customize quickly is an event page that collects your RSVPs, allows you to give them a freebie (if you want), assembles their contact details and even sends them a reminder email.

You’ve likely seen challenges pop up in your feeds, or even participated in one, and now you want to create one for your people. Great idea! They’re super fun and a great way to bring new people into your world or provide value to your existing audience. Why a Challenge? A “challenge” in the marketing…

When a customer signs up for or purchases a digital product, they receive an email containing links to access the product. Although Pagewheel automatically generates the content of this Delivery Email, you have the option to customize it to better suit your needs. Accessing the Delivery Email Editor To access the Delivery Email Editor, go…

children's book promotion ideas

One of the book-related pages already built into Pagewheel for you to customize quickly is an event page that collects your RSVPs, allows you to give them a freebie (if you want), assembles their contact details and even sends them a reminder email.

You’ve likely seen challenges pop up in your feeds, or even participated in one, and now you want to create one for your people. Great idea! They’re super fun and a great way to bring new people into your world or provide value to your existing audience. Why a Challenge? A “challenge” in the marketing…

When a customer signs up for or purchases a digital product, they receive an email containing links to access the product. Although Pagewheel automatically generates the content of this Delivery Email, you have the option to customize it to better suit your needs. Accessing the Delivery Email Editor To access the Delivery Email Editor, go…

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